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In this lesson, students grasp online advertising’s essence and marketers’ creation of captivating virtual spaces for children. After learning advertising techniques, students partake in an online game, practically simulating a website promoting the fictional cereal Co-Co Crunch. This hands-on exercise applies learned strategies, showcasing comprehension of advertising methods. Through active participation, students gain insights into online marketing complexities, honing critical thinking and media literacy. They develop a heightened awareness of digital persuasive tactics, enhancing discernment in online content navigation. This interactive experience imparts theoretical and practical advertising understanding, fostering adeptness in crafting and analyzing compelling online material.
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Le financement de ces ressources est assuré par le ministère de l'Éducation. Veuillez noter que les opinions exprimées dans ces ressources sont celles d'ONlit et ne reflètent pas nécessairement celles du ministère de l'Éducation.
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These kinds of lessons and activities really help students understand and analyze various multimedia texts and how they are structured. I am glad that you are able to demonstrate the cross-curricular connections for building comprehension and critical thinking.